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Content Manager

The Content Manager will manage the execution of the marketing strategies across owned and share platforms for Physique 57. This person will report directly to the Marketing Director and work with key business partners to execute marketing strategies that support the organizational goals and the acquisition, growth, and retention of clients. This person will also work closely with Studio Management on various PR and communications initiatives. This is a salaried position that is based in Manhattan.

Reports to: Director of Marketing

Key Responsibilities:

  • Execute marketing plans and tactics to support Physique 57 products including studios, On-Demand workouts, and franchise support
  • Grow new clients and engage existing clients via a comprehensive marketing strategy including digital advertising, email, and social media
  • Build creative briefs and manage the execution of campaigns across owned and shared marketing channels (website, emails, social media, blogs, and app)
  • Measure and report metrics of success on all marketing campaigns and assess against goals
  • Support the Director of Marketing with new and creative growth strategies across products
  • Manage relationships with external partners and manage projects with creative contractors
  • Help execute special projects such as production and selling of Physique 57 merchandise, setting up industry events, etc.
  • Oversee brand consistency across all different marketing platforms to maximize reach and frequency
  • Lead and manage marketing strategy and relationships on social media including ambassadorships, events, and activations
  • Partner with Physique 57 instructors and key personnel including cofounders to grow digital presence and followers
  • Assist Marketing Director in overseeing brand consistency across international licensees’ marketing and social media platforms

Eligibility Requirements:

  • 5-6 years of experience in a marketing capacity:
    • Email marketing
    • Content creation and management
    • Social media management
    • Digital analytics (Google analytics preferred)
  • Passionate about content and communication
  • Basic knowledge of Adobe Suite is a plus
  • Experience with production, design, and/or copywriting is a plus
  • Proficient in Microsoft Office
  • Excellent verbal and written communication skills including grammar, punctuation, and creativity
  • Strong time management and organizational skills
  • Can-do, positive attitude; ability to get things done; entrepreneurial mind-set
  • Must be a team player who possesses an understanding of and passion for the Physique 57 mission, vision and values
  • Bachelor’s Degree in related field preferred


There are many fantastic benefits to a career at Physique 57. In addition to working to effect positive change in the lives of thousands of women, Physique 57 offers its employees a business casual work and learning environment with generous benefits including medical, dental, life insurance, short- and long-term disability insurance, 401(k) and generous paid time off. There are also great perks including free exercise classes. Aside from a competitive salary and excellent benefits, you will enjoy a team-oriented and communal atmosphere. Join an organization where you can make a difference every day!

Please include your salary requirements.

Physique 57 conducts background checks and computer literacy tests for final candidates.

Interested in joining the Physique 57 Team but don’t see an opening aligned with your unique talents? Click here to submit a general application for employment and we’ll be in touch should something matching your expertise open up in the future.
Physique 57 provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Physique 57 complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.


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